How To Use App Market Data To Fuel Mobile Growth

[fa icon="calendar'] Jul 25, 2017 / by Patrick Kane posted in Case Studies, Events

If you have a great new app, $100k in mobile user acquisition budget and 12 months to generate $500k of revenue - how do you plan your strategy?

At Target Summit Berlin 2017, I held a workshop on how to plan an app expansion strategy based on mobile app market data. Let's walk through it.

Read More [fa icon="long-arrow-right"]

A Masterclass in App Store Videos

[fa icon="calendar'] Jun 26, 2017 / by Guest posted in Case Studies

In the context of an app store listing (or search results for iOS 11), video is the best thing next to trying your app. It might actually be even better, since you control the experience and can both educate users and show them what’s unique about your product.

Read More [fa icon="long-arrow-right"]

Lifetime Value: Using LTV to plan marketing campaigns

[fa icon="calendar'] Jun 1, 2017 / by Guest posted in Case Studies

App developers swim in a sea of metrics.

In our data driven world there is no shortage of analytics and attribution packages that allow us to drill down into the detail to an incredibly granular level of detail. But how should developers make sense of these, especially when it comes to the decision to invest in paid marketing?

Read More [fa icon="long-arrow-right"]

Mobile App Market Intelligence for Investors

[fa icon="calendar'] Feb 22, 2017 / by Patrick Kane posted in Case Studies

In this blog post, we’ll walk you through how hedge funds and equity research departments use Priori Data App Intelligence to monitor and evaluate the performance of individual apps.

Read More [fa icon="long-arrow-right"]

Creating a Competitive Intelligence Report for the App Economy

[fa icon="calendar'] Feb 22, 2017 / by Ben Nolan posted in Case Studies

One of the most popular functionalities in the Priori Data platform, used by companies of all sizes and industry verticals, is the Competitive Benchmarking of individual apps.

Read More [fa icon="long-arrow-right"]