Rowan Emslie

Rowan Emslie
Content Marketing & Community Manager

Recent Posts

Going Beyond App Store Categories

[fa icon="calendar'] Aug 10, 2017 / by Rowan Emslie posted in Guides & Tutorials

In the previous video, we saw how to analyse a market segment in a given app store category.

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How to Analyze Mobile App Market Data with Leaderboards

[fa icon="calendar'] Aug 10, 2017 / by Rowan Emslie posted in Guides & Tutorials

Market Intelligence is one of Priori’s most straightforward yet powerful products. It combines market level data with highly granular filters that allow users to create, explore, benchmark and monitor mobile market segments across all countries and categories in both Google Play and the App Store.

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The Priori Data App Store Optimization Book

[fa icon="calendar'] Aug 2, 2017 / by Rowan Emslie posted in Guides & Tutorials

If you google "app store optimization strategy" you're going to find a lot of misleading information.

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The Complete Guide To App Store Categories

[fa icon="calendar'] Aug 1, 2017 / by Rowan Emslie posted in Articles

We get a lot of questions about app store categories. And there are a lot of things to cover.

First, let's get the the basics out the way.

When apps are submitted to the stores, they need to be placed in a category. That's where users will find it.

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A Song of Streaming Apps

[fa icon="calendar'] Jul 21, 2017 / by Rowan Emslie posted in Market Reports

Game of Thrones Season 7 premiered on Sunday. You might not think that the mobile app market would be affected by that but let's see what happened to HBO Now's download rates.

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