Everyone seems to be dropping their 2018 predictions. Even though we haven’t got our crypto-ai-ml-blockchain predictive algorithm quite dialed in yet, we do sit on a lot of valuable data and work with a lot of smart people, which means sometimes we know things. Here are our picks at Priori Data for the trends of 2018.
Late November is a great time of year in Berlin. It rains, it snows, you don’t see the sun more than once a week… you know the drill. So I’ve always wondered how Matt, James, Andrew and Lauren manage to fly out here and put together a top-notch mobile event. Not to mention it’s at the same time as mobile/startup favourite Slush in Helsinki… It’s definitely an impressive feat.
Our CEO Patrick presenting at the App Promotion Summit Berlin
In the course of a whirlwind couple of days last week, I hung out with ad tech guys, tracking and attribution players, gaming companies, and big app publishers.
Here's what I learned.
Rovio released their annual results last week, and the numbers surprised some commentators. I won’t go into details of the report — Venture Beat did a good job of that here — but want to dig into what our data shows about their performance, and why that might be the case.
One of the most popular functionalities in the Priori Data platform, used by companies of all sizes and industry verticals, is the Competitive Benchmarking of individual apps.