Four Things We Learned From RovioCon

[fa icon="calendar'] Apr 25, 2017 / by Anders Lykke posted in Events

Last week, I attended RovioCon in Helsinki. It was super inspiring to attend a conference with no ‘paid for’ agenda and only top notch speakers.

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We Interviewed Rovio About Their Killer Live Ops Strategy

[fa icon="calendar'] Apr 21, 2017 / by Rowan Emslie posted in Interviews, Customer Stories

A few weeks back we published an article on why live-ops are such a core part of modern mobile games. In essence, live-ops are a way of keeping your game fresh way past the expected boom and bust cycle familiar to mobile games.

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Three ASO Updates for April

[fa icon="calendar'] Apr 19, 2017 / by Rowan Emslie posted in Product Announcements

App store optimization is the biggest thing in the world of app marketing. It's a topic that generates dozens of conferences and many more articles. Every other tweet I see uses #ASO in some way or another. At this point, half our dev team probably dream about ASO. It's everywhere.

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Secure Messenger Apps: All sound, no fury

[fa icon="calendar'] Apr 13, 2017 / by Rowan Emslie posted in Market Reports

For all the attention that secure messenger apps get from the media and celebrities, users aren’t taking to them very quickly.

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A Tale of Two Health Apps

[fa icon="calendar'] Apr 11, 2017 / by Rowan Emslie posted in Market Reports

Last week I wrote about the troubles that pharmaceutical companies had had with the app market.

Healthcare is incredibly complicated (who knew!?). Vast regulatory frameworks, overlapping public and private oversight, conflicts between profit and non-profit incentives - healthcare is not as obvious a candidate for digital disruption as, say, taxis or hotels.

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